I tend to think the point of YouTube advertisements is simply to skip them after the requisite 5 seconds. It takes a lot to convince me some product I don't want and don't need is worthy of my viewing time when I'm trying to get to an adorable cat video. But within 5 seconds, Poo~Pourri managed to do just that.
I really wasn't sure it was a legitimate product until I went to their website. Holy sh*t. I highly suggest you watch this ad.